Do you remember the good ol’ days when your traditional marketing materials only had one metric – impressions? On second thought, maybe those weren’t such good days because it was next to impossible to measure your marketing efforts.
Times have changed. Today, Google Analytics allows you to track exactly how your website is performing. You can see who is coming to your website, where they are coming from, how long they are staying and whether or not they are converting. By regularly tracking your metrics in Google Analytics, you can continuously improve the effectiveness of your website.
But there’s just one problem: there is so much information, maybe even too much. How do you determine which metrics are important to your small business success.
That’s where we come in. At the Little Online Agency, we love data and we’d love to help you sift through all that information. We’ll get you started, help you define your key performance indicators (KPIs) and set up goals to show you what’s working on your website.
So, what exactly do we do? We provide the following services for your small business:
Get even more out of your website. Contact us today about Google Analytics consulting.